For Sale: Free Time

This is from the Wizard Of Ads, Roy Williams. What does it have to do with marketing? Branding? Sales? Nothing...and yet, everything.

Do you want more free time? Then you must buy it. Free time is never free.

There are only four ways you can buy free time:

1. Work fewer hours. Learn to say no. You'll have more free time immediately.
Cost: Lost opportunities, reduced income.

2. Develop systems, methods and procedures that save time.
Cost: Time and money spent in developing those systems, methods and procedures.

3. Recruit, hire, train and manage other people to do your work for you.
Cost: Time and money spent in recruiting, hiring, training and managing.

I heartily recommend these three methods. But I recommend against number four:

4. Be the recipient of a large inheritance or insurance settlement, win the lottery, marry a rich person.
Cost: Loss of identity, loss of self.